Website Design & Maintenance
Initially:
• WordPress site up to 10 pages
• One domain URL
• Secure Server Hosting
• Up to 20 email addresses
• Mobile responsive for all devices
• Professionally written copy
Monthly:
• One hour of monthly edits
• 99% Uptime
• Information Backups
• All plugin updates/404 checks
• Weekly wellness checks
• Console/Analytics and statistical reporting
• Design theme update every 24 months
What’s Not Included:
• Custom HTML (available to quote)
• E-Commerce (available to quote)
Social Media Calendar
Initially:
• Establish account goals
• Provide a photography/video session
• Set up and optimize four platforms
(Facebook, Instagram, Twitter & LinkedIn)
Monthly:
• Create an engaging content calendar
• Match content with eye-catching images
• Post 2-3 times per week on four platforms
• Grow follower base on platforms
• Client portal access login provided
Basic SEO (Search Engine Optimization)
Initially:
• Set up an SSL certificate (HTTP vs HTTPS)
• Repair onsite keywords
• Revise static content where necessary
• Optimize page load speeds
• Repair titles, meta tags, meta descriptions, images, etc.
Monthly:
• Post two 300-400 word blog articles
• Build inbound and outbound links
• Report on 4 main keyword phrases and up to 20 halo keyword phrases
Reputation Management
(online reviews, maps and directories)
Initially:
• Claim & optimize 3 major search engine listings (Google, Yahoo & Bing)
• Update and edit business information to the four primary online data aggregators – Acxiom, Factual, InfoGroup & Neustar
Monthly Software Features:
• Syncs across hundreds of high traffic directory listings (apps like Yelp, YP, Houzz, Trip Advisor, Urban Spoon, Foursquare, Waze, etc.)
• Manage reviews from dozens of sites
• Respond to Google and Facebook reviews in just two clicks using preloaded default coaching templates
• Send new review requests via email
• Control how you appear online
• Protect listings from third-party changes
• Manage duplicate suppression
• Receive automated alerts & reports
Add-on Available:
• Solicit new reviews by text/cell
Digital Ads
Initially:
• Establish account goals
• Determine audience
• Conduct keyword research
• Set ad budget and bids
• Structure account
• Create ad copy
• Build necessary landing pages
• Implement conversion tracking
Monthly:
• Monitor account performance
• Analyze reach, impressions, clicks, etc.
• Manage negative keywords
• Review ad positions and manage bids
• Review call tracking log and form submittals
• Make necessary adjustments
• Provide automated reporting
Contact
Get In Touch
info@5tooldigital.com
